VCOM Brand Guide

Use of the College Seal ALL CAMPUSES

The Traditional Seal T he college seal is reserved for the highest official communication of the Edward Via College of Osteopathic Medicine (VCOM). It is usually reserved for administrative or official use as outlined in this section. The seal is a mark of guarantee; it is reserved for the most solemn and serious purposes of the institution.

The college seal is reserved for the following items: • College transcripts • Diplomas and certificates • White coats

• Other uses, official college documents or building signage only as approved by the Vice President for Communications, Marketing, Website and Publications

PERMISSION TO USE THE SEAL The Division for Communications, Marketing, Website and Publications regulates all uses of the VCOM seal and must give WRITTEN permission for its use, whether for internal College use or outside by a vendor. Past use of the seal does not constitute written or understood permission. Each use requires new licensing approval. Any exemptions to these rules require written permission.

For permission and approval, contact Cindy Shepard Rawlins, Vice President for Communications, Marketing, Website and Publications at crawlins@vcom.edu or 540-231-5419.

VENDOR TERMS OF USE OFFICIAL LICENSING AGREEMENT

Using the college seal of the Edward Via College of Osteopathic Medicine (VCOM) is prohibited in any circumstance without prior written approval from the Division for Communications, Marketing, Website and Publications. Licensing agreements are for a one-time production use, and any re-use or re-prints of the materials must be approved by the Division for Communications, Marketing, Website and Publications.

An official licensing agreement for vendors, the “Vendor Terms of Use” form is available upon request from the Department for Communications, Marketing, Website and Publications on your campus.

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